Design is the process of collecting ideas, and aesthetically arranging
and implementing them, guided by certain principles for a specific
purpose. Web design is a similar process of creation, with the intention
of presenting the content on electronic web pages, which the end-users
can access through the internet with the help of a web browser.
Elements of Web Design
Web design uses many of the same key visual elements as all types of design such as:
Layout:
This is the way the graphics, ads and text are arranged. In the web
world, a key goal is to help the view find the information they seek at a
glance. This includes maintaining the balance, consistency, and
integrity of the design.
Color:
The choice of colors depends on the purpose and clientele; it could be
simple black-and-white to multi-colored design, conveying the
personality of a person or the brand of an organization, using web-safe
colors.
Graphics:
Graphics can include logos, photos, clipart or icons, all of which
enhance the web design. For user friendliness, these need to be placed
appropriately, working with the color and content of the web page, while
not making it too congested or slow to load.
Fonts: The
use of various fonts can enhance a website design. Most web browsers
can only read a select number of fonts, known as "web-safe fonts", so
your designer will generally work within this widely accepted group.
Content: Content
and design can work together to enhance the message of the site through
visuals and text. Written text should always be relevant and useful, so
as not to confuse the reader and to give them what they want so they
will remain on the site. Content should be optimized for search engines
and be of a suitable length, incorporating relevant keywords.
Creating User-Friendly Web Design
Besides the basic elements of web design that make a site beautiful and visually compelling, a website must also always consider the end user. User-friendliness can be achieved by paying attention to the following factors.
Navigation:
Site architecture, menus and other navigation tools in the web design
must be created with consideration of how users browse and search. The
goal is to help the user to move around the site with ease, efficiently
finding the information they require.
Multimedia:
Relevant video and audio stimuli in the design can help users to grasp
the information, developing understanding in an easy and quick manner.
This can encourage visitors to spend more time on the webpage.
Compatibility: Design the webpage, to perform equally well on different browsers and operating systems, to increase its viewing.
Technology:
Advancements in technology give designers the freedom to add movement
and innovation, allowing for web design that is always fresh, dynamic
and professional.
Interactive:
Increase active user participation and involvement, by adding comment
boxes and opinion polls in the design. Convert users from visitors to
clients with email forms and newsletter sign-ups.
Toronto
web design professionals create excellent User Interface (UI) Design
for a satisfying web experience. They use critical planning and analysis
for the design and they pay attention to individual client
specifications, converting the intricate process into a simple and
elegant piece of art.
